In 2002 Google announced a new version of Analytics, Google Analytics 4 (or GA4).
Google Analytics is a free tool that is widely used to monitor …
Google Search Console (previously known as Google Webmaster Tools) is a free tool. You can use it to monitor how Google views your site, and …
Alt text
Alternative text (alt text) is descriptive text which conveys the meaning and context of an image. It appears in place of an image if …
SEO, search engine optimisation, is the practice of optimising websites to make them reach a high position in search engine results pages. Search engines like …
Keyword research helps you discern which topics people care about and provides you with specific search data that can help you answer questions like:
What are people …
Why website speed is important
Google understands that users want fast access to information, products, and services. Their algorithm is designed to display websites that offer a …